All work
04Executive Visibility · Keynote Comms·2023·Amazon MGM Studios × Autodesk University
Prepping the Amazon CTO Keynote at Autodesk University
Architected the communications and keynote narrative for Amazon's CTO to present Amazon Studios' cloud-production story at Autodesk University to an audience of 9,000+ design and media technologists.
Role
Executive Communications · Keynote Prep · Narrative Architecture
ExecutiveLiveKeynote
The work
Strategy, output, outcome.
01 — The problem
A high-stakes mainstage moment for Amazon's CTO in front of 9,000+ design, VFX, and production technologists. The keynote needed to land Amazon Studios' vision for cloud-native, virtual production without sounding like a sales pitch.
02 — The approach
- Built the keynote narrative for the Amazon CTO — distilling Amazon Studios, cloud pipelines, and The Rings of Power workflows into one human story about how creators actually work.
- Wrote talking points, demo beats, and Q&A prep across multiple rehearsal cycles with the executive and engineering leadership.
- Aligned messaging across Amazon MGM Studios and AWS for a unified industry narrative.
03 — Outcomes
- 01Delivered a mainstage keynote to 9,000+ attendees with measurable lift in qualified pipeline conversations on the show floor.
- 02Quotable moments from the CTO's keynote picked up across industry press and partner channels.
- 03Reused as the canonical narrative for Amazon's media & entertainment story for the year.
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